O V E R V I E W
Problem
For this design challenge, we address the systemic displacement of Syrian women who fled to Turkey due to the presence of war within Syria.
P R O J E C T
Tatawoq
Community is everything.
Nurturing community is a central value of Syrians.
Health status creates a ripple effect.
Because of the war, displaced Syrians can have chronic health issues that deeply impact their lifestyles and capacity to engage with their family, community and environment.
Aid is helpful, but can’t last forever.
Syrians appreciate the government aid they’ve received since being displaced, but they feel stuck due to their dependence on government aid because they face many hurdles to legally work in their new host country.
Trauma remains.
Displacement and war have caused trauma that leaves Syrians feeling disconnected, lonely, and outcasted from their new environments.
Learning curves = Heavy cognitive load.
Displaced Syrians have had to face demanding learning curves.
“I’m not a refugee”
Displaced Syrians don’t identify as refugees. Displaced Syrians had to flee because of war and begin a new life in a new country, but the term ‘refugee’ doesn’t encompass the totality of the each individuals identity or future plans.
There is diaspora of Syrian dreams.
Each displaced Syrian has a different future goal and dream. Some hope to return to Syria and rebuild their life once it is safe to do, other would like to stay where they fled to, and others want to choose a separate path that they have elected as best suited for them and their future goals.
Deliverables
Tatawoq was created to for Displaced Syrian women in Turkey educated and employed to expand their talents into internationally hireable skillsets by actively utilizing Women’s Centers as a connective resource in order to empower and supplement the future goals of displaced Syrian women and their families.
R E S E A R C H
Team
Lina Idris, Service Designer
Grace Woodberry, Service Designer
My Role
Audrey Keim, Service Design and Team Lead
Timeline
10 weeks
Understanding the Problem
There are currently 89.3 million people who have been forcibly displaced people and families worldwide, and 27.1 million displaced refugees worldwide.
Out of the 27.1 million displaced refugees, 3.6 million are Syrians who fled to Turkey.
O P P O R T U N I T Y
How might we design a service that provides educational and stable employment opportunities for displaced Syrian women in Turkey and that grants them agency to financially plan and prepare for their future.
R E S E A R C H
Context and User Interviews
01
02
03
04
05
06
07
D E S I G N A R T I F A C T S
Our team started secondary research by reviewing academic reports, journals, documentary interviews, news articles, and various peer-reviewed literature that explored the experiences and dynamics of Syrian refugee experiences.
While reviewing secondary sources, we crafted a discussion guide for interviews with 8 displaced Syrians across the globe to understand the displaced Syrian refugee diaspora and subjective experience for each individual.
Chronological Ecosystem Map
C O - C R E A T I O N
Our initial round of secondary research and primary research highlighted how displacement changed the responsibilities and lifestyles of Syrians while presenting unforeseen barriers and challenges for them as individuals, and as a greater community.
Insights
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Typically, Syrian women do not pursue higher education due to cultural norms and gender roles within the country.
Traditionally, Syrian women are educated until they’re 18, then expected to be caregivers at home. -
Syrian women do not typically work outside the home within an external institution or business.
Syrian women cannot work within mixed-gender environments, which creates a barrier for them to enter informal and formal job markets that require working from outside of the home. -
Once the war began, Syrians felt intense fear for safety, extreme uncertainty, lost personal possessions, and were heartbroken as they mourned the loss of their community.
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Due to the immeasurable destruction of the war, members of the Syrian population continue to experience PTSD and trauma which impacts their ability to navigate life, build relationships, and invest in the future for themselves and their families.
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Temporary Protection Status is granted to both identified and unidentified Syrians who flee to Turkey.
TPS grants displaced Syrians fundamental rights and services needed to live within Turkey and protects Syrians from being forcibly returned to Syria.
TPS provides access to services such as healthcare, education, social assistance, psychological guidance, and access to the labour market. -
Husbands and Fathers were lost or injured in the war which has led Syrian families to depend on wives and mothers to be over-time caregivers while stepping into new roles, like managing familial finances.
Other Syrians decided not to leave their home country in order to take care of elderly family members who don’t have the physical ability to leave Syria.
These situations have resulted in dispersed families spread between Syria and Turkey, and without the presence of loved ones who didn’t survive which has weakened family networks and communal identity. -
Displaced Syrians experience poor access to educational opportunities in Turkey which harms family income and causes an increase in child labor and the marrying off of young daughters to relieve financial stress on the family, but creates emotional tension.
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Institutions in Turkey designated to help displaced Syrian families are severely underfunded, understaffed, and don’t adequately meet the needs of Syrians.
Materials provided to Syrians are often in Turkish, and not Arabic which emphasizes language barriers and educational gaps. -
Because institutions are underfunded and understaffed ( see 4B ) displaced Syrians are confronted with insufficient Turkish language training which generates larger gaps in knowledge and interferes with educational placement tests that would allow for Syrians to continue their education.
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During this time, Syrian women are taking on new responsibilities like managing family-finances while balancing with traditional gender roles which include being the housekeeper, helping to organize family needs, cooking family meals, and being the primary caregiver to children and extended family members while navigating the Turkish cultural environment without the support of their beloved Syrian community.
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Syrian men are faced with a lack of access to the formal labor market due to missing personal identification, unapproved work permits, language barriers, and an overarching ‘anti-refugee’ sentiment shared by Turkish citizens.
This ‘anti-refugee’ mindset of Turkish citizens comes from the idea that Turkish residents now have to compete for resources and jobs due to the influx of displaced Syrians. This dynamic creates tension between the two parties and contributes to the feelings of otherness that Syrians feel. -
Section 7 is our team goal for displaced Syrians, with an emphasis on designing for Syrian women.
We want to design a service that would allow for equal educational opportunities, stable life resources, and employment opportunities without child labor.
User Story Facilitated Shareout
After affinitizing insights from our interviews, we shared our key insights with our Syrian counterparts. For each of our 7 key insights, we drafted a user story that was presented to each interviewee. While sharing our 7 key insights their accompanied user story, we asked our Syrian counterpart to describe how they identify with each insight, and how they personal relate to it through their own subjective experience.
Based on our facilitated discussion with our Syrian counterparts and how they related to each insight and user story, our Syrian participants elected which insight they wanted our design team to address throughout the remaining course of the project.
Our Syrian counterparts elected for our team to pursue Insight/User Story #5: “Adapting to a new country had resulted in difficult and challenging learning curves, that are rigorous but simultaneously rewarding.”
Primary Research
User Interviews
Co-Creation
Facilitation Sessions
Affinitization
Secondary Research
Stakeholder Map
Ecosystem Map
Root Cause Analysis
Service Blueprint
Insight Development
I N S I G H T S
User Interview Insights
From our 8 interviews with displaced Syrians, our team synthesized 700+ data points into 7 key insights.
C O - C R E A T I O N
User Story Responses
Having elected Insight/User Story #5, our team followed up with a Root Cause Analysis using ‘The 5 Why’ Technique. Using this framework and working alongside our Syrian counterparts our team learned of the unique difficulty and burden of responsibility that falls onto the shoulders of displaced Syrian women as they are forced to migrate.
User Stories
R E S E A R C H
Round 2
User Interviews, Synthesis and Insights
Our team conducted a second round of user interviews with our 8 Syrian participants which were focused on the experience of displaced Syrian women, during forced migration.
Working within this specific context and amplifying the voices of Syrian women within our research group, our group learned of a safe haven for women in Syria and Turkey: Women’s Clinics.
C O - C R E A T I O N I N S I G H T
The Importance of Women’s Clinics and Belonging
Through our conversations with our Syrian counterparts, our team learned of the safety and comfort Women’s Clinics in Syria and Turkey provided displaced Syrian women during their turbulent transition to Turkey.
Our interviewees shared that Women’s Clinics provided craft classes, a place to dance, sing, while simultaneously providing a space for Syrian women to express their culture, and feel a sense of belonging and joy in a time of bleakness and uncertainty.
Knowing the importance of Women’s Clinics and the sense of belonging and purpose it provided displaced Syrian women, our team began to ideate on ways to bridge belonging and community support into the future goals of Syrian women.
D E S I G N A R T I F A C T
Stakeholder Map
Working with our Syrian counterparts to understand their individual and collective experiences was fruitful and allowed us to better understand their behaviors and values. This stakeholder map indicates the value exchange flows between various stakeholders within the scope of our project who directly impact the experience of displaced Syrian women in Turkey.
D E S I G N A R T I F A C T
Tatawoq Service Blueprint
Our team continued to develop a service blueprint and prototype that was presented and approved by our Syrian counterparts. Together, we developed a service concept: ‘Tatawoq’. In Arabic, ‘Tatawoq’ means ‘to be looking forward to a better future’, which is what our team wanted to achieve with this service.
Our future state blueprints documents the discovery, onboarding, preparation, engagement, and growth that Tatawoq provides as a educational and community employment service that allows displaced Syrian to invest in themselves, their familys’, and their collective future as a community.
C L O S I N G
Reflection
The research and insights throughout this project covers a variety of topics related to the Syrian experience, displacement, belonging, and how design can facilitate the provision of meaningful resources and cultural resilience. The insights our Syrian counterparts provided us have deeply informed the deliverables of our design work, and shown how design and technology can be used to support vulnerable populations, preserve culture, and provide hope for a bright future.